Collaborate With Experts in Social Media and Community Engagement Research
We offer expertise in strategic communication, social media engagement, and not-for-profit sector research that delivers insights that drive real impact. Our work focuses on projects that strengthen Western Sydney, support families, and create measurable outcomes for communities.
By partnering with us, you gain access to evidence-based strategies and innovative approaches tailored to your goals. If you’d like to explore how we can help your organisation achieve meaningful results, please get in touch.
By partnering with us, you gain access to evidence-based strategies and innovative approaches tailored to your goals. If you’d like to explore how we can help your organisation achieve meaningful results, please get in touch.
Recent publications:
- Campbell, V., (2025). Communicating with heart: the challenges of communicating on social media with no budget. In: Asia Pacific Public Relations Journal. 27, 16 p.
- Campbell, V. (2024). Getting through to your audience: Helping not-for-profits increase dialogue with stakeholders. Global Media Journal: Australian Edition, 17(1). http://www.hca.westernsydney.edu.au/gmjau/?p=4754
- Rowbotham, S., Marks, L., Tawia, S., Woolley, E., Rooney, J., Kiggins, E., ... & Hawe, P. (2022). Using citizen science to engage the public in monitoring workplace breastfeeding support in Australia. Health Promotion Journal of Australia, 33(1), 151-161.
- Campbell, V. (2020). "Facebook and Relationship Building in a Registered Charity: An Exploration of Facebook Communication to Enhance Real-world Relationships with the Australian Breastfeeding Association (ABA)." Breastfeeding Review 28.2 (2020): 7-13. Web.
Exploring the Digital Pulse of Community Engagement
"I am an emerging researcher exploring the intersections of social media, strategic communication, and not-for-profit engagement. Using netnography as a key methodology, my work examines how digital communities shape communication strategies and stakeholder relationships. For more details on my research focus, please click below."